Friday, 18 September 2009

Questionnaire

As part of our planning and research we devised a semi- structured questionnaire asking 20 people between the ages of 15 and 18 as this will be the audience I intend on targeting their opinions on film genres and teaser trailers. We did this in order to find out our target audience and use this questionnaire to help guide our coursework projects in order to cater for that audience.

1.What is your sex? (this is important as it may have an influence or show a link between answers)

2. How old are you? ( Also can have an important influence on any answer given)

3.What are your favourite film genres? ( We need to know this, to see which genre's are most popular overall)

4. Why do these genres attract you ? ( knowing this we will know what to include in our trailer)

5. What do you consider when choosing a film? ( It is important to know this so that i can include their points in my products and attract an audience)

6. What is your favourite film?

7. What promotional methods attract you to a film and why? (This will help me with production)

8. Do you find trailers helpful when deciding on a film?

9. What is your preferred method of watching a film?

10. Why do you tend to watch films?

Results

* 4 out the 8 woman asked said there favourite genre was horror, alongside romance.
* 10 out of the 12 men asked favoured horror and the 2 that did not favoured action.
* When it came to why people watch films, the most popular answers were, to entertain them, to scare them, to make them laugh and cry.
*Everyone said trailers were useful when making a decision
* The most common promotional method listed was, a poster in a magazine or on a billboard

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